- New European car registrations of Tesla vehicles totaled 8,837 in July, down 40% year-on-year, according to the European Automobile Manufacturers Association, or ACEA.
- BYD recorded 13,503 new registrations in July, up 225% annually.
- Elon Musk’s automaker faces a number of challenges in Europe, including intense ongoing competition and reputational damage to the brand.
Sales of Tesla cars in Europe plunged in July, in the company’s seventh consecutive month of declines, while Chinese rival BYD saw a monthly surge, data released on Thursday showed.
New car registrations of Tesla vehicles totaled 8,837 in July, down 40% year-on-year, according to the European Automobile Manufacturers Association, or ACEA. BYD meanwhile recorded 13,503 new registrations in July, up 225% annually.
Tesla’s declines took place even as overall sales of battery electric cars rose in Europe, ACEA data showed.
Source: https://www.cnbc.com/2025/08/28/tesla-europe-sales-plunge-40percent-chinese-ev-rival-byd-up-225percent.html